Customer-Centric Focus

" Customer-Centric Focus: How Digital Transformation is Revolutionizing Customer Experience" is a comprehensive handbook for companies that are undergoing digital transformation and aiming for a customer-centric strategy. This book provides insights into the latest technologies and methods that companies can use to enhance customer experience and strengthen customer loyalty. It offers practical guidance to assist companies in adapting their business models and processes to succeed in today's digital world.

This book emphasizes the importance of a customer-centric corporate culture and the role of employees in creating customer experiences. It also shows how companies can effectively measure and optimize customer experience to differentiate themselves from the competition and build long-term customer relationships. With practical case examples and valuable insights from industry experts, this book is an indispensable guide for entrepreneurs, executives, and marketing professionals who want to use digital transformation to revolutionize customer experience and promote sustainable business growth.