International Corporate Culture
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Today, more than ever, international business relationships are an important factor for companies to be successful. However, global interconnectedness and the increasing internationalization of the economy have also meant that companies face challenges in terms of cultural adaptation. Our e-book " International Corporate Culture: Adapting to international business and business cultures " offers a comprehensive and practice-oriented introduction to the topics of cultural adaptation and intercultural competence.
In this e-book, you'll learn how companies can successfully manage cultural adaptation and operate in international markets. We provide you with case studies and strategies to help you understand and deal with the cultural differences in the business world. The e-book is aimed at companies that want to succeed on the international stage, but also students and professionals who want to prepare for a career in international business.