Employer Branding
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Employer branding has become a crucial factor in the battle for the best talent. At a time when the job market is becoming more and more competitive, it is essential for companies to strengthen their employer brand and be perceived as an attractive employer. This e-book provides a comprehensive introduction to employer branding and provides valuable tips and best practices to succeed as a company.
From analyzing your own employer brand to measuring success and controlling, this e-book offers a comprehensive insight into all aspects of employer branding. Practical examples of successful companies will be used to show how theory can be put into practice. This makes the e-book a valuable tool for companies and HR managers who want to strengthen their employer brand and succeed in the battle for the best talent.